Post by account_disabled on Dec 3, 2023 7:06:55 GMT
Data-Driven Marketing or marketing driven by data It is something that modern marketers will give importance to in business planning. Both in terms of marketing plans to reach customers Making an advertising campaign Product development and new services Including in-depth service and understand customers individually Especially if businesses know how to use data to benefit marketing. The more you reach customers in new markets. What is Data-Driven Marketing? Data-Driven Marketing is when marketers can use the information contained in data to be effective. and can be applied to brands in many channels It will give you a good understanding of the behavior of modern consumers.
Also, don't forget that marketing trends And technology is always changing. However, collecting Phone Number List data from customers must be under The Personal Data Protection Act or PDPA (Personal Data Protection Act) means that data that we can analyze Consent must be obtained from the data owner. Does not violate rights or misuse customer information Therefore, traditional marketing may not meet the needs of consumers in the digital age. that requires sensitivity And there are more expectations for the brand than in the past. In which marketers will be able to understand the reasons, needs and behavior of customers. You must know how to use information. and the right tools From the image above, there are statistics about online shopping among young people in Southeast Asia from Facebook.
It can be concluded that Discovery Generation is a group of consumers in the digital age. who have a habit of searching for products and new services all the time, which various social media channels have an influence on purchasing decisions From that overview More than 50% of consumers in ASEAN are more open to accepting new brands if they can access the products online. and those products meet the needs or solve problems for buyers From what the author has said above. This is just an example brought up to make you aware. current marketing Not the same anymore Entrepreneurs cannot simply produce “Good quality products” is one strong point. Because that may not help solve the customer's problem. If our products do not reach a large group of consumers There are also new competing brands emerging all the time. Therefore, marketing using data will allow us to plan marketing with more direction.
Also, don't forget that marketing trends And technology is always changing. However, collecting Phone Number List data from customers must be under The Personal Data Protection Act or PDPA (Personal Data Protection Act) means that data that we can analyze Consent must be obtained from the data owner. Does not violate rights or misuse customer information Therefore, traditional marketing may not meet the needs of consumers in the digital age. that requires sensitivity And there are more expectations for the brand than in the past. In which marketers will be able to understand the reasons, needs and behavior of customers. You must know how to use information. and the right tools From the image above, there are statistics about online shopping among young people in Southeast Asia from Facebook.
It can be concluded that Discovery Generation is a group of consumers in the digital age. who have a habit of searching for products and new services all the time, which various social media channels have an influence on purchasing decisions From that overview More than 50% of consumers in ASEAN are more open to accepting new brands if they can access the products online. and those products meet the needs or solve problems for buyers From what the author has said above. This is just an example brought up to make you aware. current marketing Not the same anymore Entrepreneurs cannot simply produce “Good quality products” is one strong point. Because that may not help solve the customer's problem. If our products do not reach a large group of consumers There are also new competing brands emerging all the time. Therefore, marketing using data will allow us to plan marketing with more direction.