Post by account_disabled on Mar 9, 2024 8:25:54 GMT
May it be constant, meticulous and widespread, like that offered by L'Eco della Stampa. The precedents and prospects for 2023 «Customers don't come first. Employees come first. If you take care of your employees, they will take care of the customers." So said Richard Branson, head of Virgin. It's nothing new. The economist Philip Kotler was betting on this narrative way back in 1972, arguing that marketing had become relevant for all companies in their relationships with the internal public, not just with customers. However, never before in this historical phase has internal storytelling been linked to the multiplication of digital channels in a hybrid.
The web has not replaced the press in local information in Italy. This Brazil Phone Number is what emerges from the study by Professor Andrea Mangani of the Department of Political Sciences of the University of Pisa published in the journal 'Regional Economy and Society'. press; newspapers; get information online; news The geographical distribution of the local press According to the data, around half of Italian journalists work within local newspapers and the total number of the same newspapers has progressively grown over the last 20 years. If in 2001 there were 99 local paper newspapers, in 2022 they have become 120, with an increase of 17.5%. The greatest number of paper newspapers is concentrated in the Centre-North. In detail, Lombardy has 21 paper newspapers and 60 online, followed by Campania with 11 and 39 respectively, Emilia-Romagna with 8 and 34.
Tuscany has 5 paper newspapers and 30 online. The critical issues and challenges for the future However, there are critical points. “In the last 20 years, local paper information has gone through a long and difficult transition phase, which is not yet over,” explained Mangani. “In addition to the competition-cannibalization with online, it had to deal with social media which began to offer information services to millions of users ”. For the future, the business model is a critical issue, especially in the web sphere. “Advertising is still the most widespread method of financing for online information today. This leads, in the short term, to fierce competition for the division of scarce resources, and, in the long term, dependence on uncertain sources of financing.
The web has not replaced the press in local information in Italy. This Brazil Phone Number is what emerges from the study by Professor Andrea Mangani of the Department of Political Sciences of the University of Pisa published in the journal 'Regional Economy and Society'. press; newspapers; get information online; news The geographical distribution of the local press According to the data, around half of Italian journalists work within local newspapers and the total number of the same newspapers has progressively grown over the last 20 years. If in 2001 there were 99 local paper newspapers, in 2022 they have become 120, with an increase of 17.5%. The greatest number of paper newspapers is concentrated in the Centre-North. In detail, Lombardy has 21 paper newspapers and 60 online, followed by Campania with 11 and 39 respectively, Emilia-Romagna with 8 and 34.
Tuscany has 5 paper newspapers and 30 online. The critical issues and challenges for the future However, there are critical points. “In the last 20 years, local paper information has gone through a long and difficult transition phase, which is not yet over,” explained Mangani. “In addition to the competition-cannibalization with online, it had to deal with social media which began to offer information services to millions of users ”. For the future, the business model is a critical issue, especially in the web sphere. “Advertising is still the most widespread method of financing for online information today. This leads, in the short term, to fierce competition for the division of scarce resources, and, in the long term, dependence on uncertain sources of financing.